Food &
Wellness
This page highlights my work with food and wellness brands, projects focused on bringing energy, creativity, and approachability to categories that can often feel overwhelming or unfamiliar. From creating a vibrant, multi-channel Plant Era campaign for Daily Harvest to building playful, educational still graphics for Spacemilk, each project reflects a balance of strategy and storytelling. My goal is always the same: to make these brands feel engaging, relatable, and distinctly memorable.
Plant Era - Daily Harvest
For Daily Harvest, I created a vibrant, energy-filled campaign that brought Plant Era to life across channels. From eye-catching still graphics to engaging reels and seamless email flows, the goal was to make healthy, plant-based living simple, fun, and totally doable. The campaign made it easy to take on challenges, try new habits, and feel good about positively impacting your health and the planet.
Brand Awareness - Spacemilk
For Spacemilk, I created a modern, clean, and playful campaign using still graphics to build brand awareness. The goal was to keep the content educational while adding a little cheeky energy, helping audiences understand who Spacemilk is and connect with their unique personality.
